Although SEO is not an exact science, and there are plenty more factors that can affect the popularity of your website, it’s pretty well understood that you aren’t going to get far if you don’t have a few things in order. 1. Keywords Many people like to say that keywords aren’t as important anymore, or they should be used less to avoid penalization. I don’t really see it this way, it’s really that Google has changed the way it values keywords. In the early days of search engines, the trick was basically just to try to make sure that a few relevant keywords appeared as often as possible. If you sold coffee mugs, your homepage content might have looked like this: “Here at Coffee Mug Central, we have the best and biggest selection of coffee mugs for everyone who likes to drink coffee out of a mug because coffee mugs are the most essential part of the coffee process. Get sports team mugs, funny mugs, romantic mugs, or any other kind of coffee mug you can imagine because you can submit your own coffee mug design…” Ok it might not have been that bad, but you get the point. That kind of “keyword stuffing” doesn’t get you very far these days, in fact it’s seen as spammy and can severely damage your rankings. The Google algorithm has been developed to the point of being able to judge content as a whole, rather than just scanning every page for whatever words you typed […]
What is the Trans-Pacific Partnership (TPP) trade deal? The TPP is a multi-national trade agreement between twelve countries that share borders with the Pacific Ocean; the list includes the US, Canada, Japan, Australia and Singapore. The details have officially been made public in the past couple days, and they seem more-or-less is line with what we were promised they would be: a general freeing of trade restrictions as a means of encouraging economic growth as a whole. So what does this mean for you as an online retailer? The TPP in its entirety can be found online, but the chapter on electronic commerce is what we’ll address here; essentially it allows you to operate in all partnered countries without having to have foreign brick-and-mortar locations. Until now some countries, Australia for example, required e-commerce operators to have local computer infrastructure in the economies in which they want to operate. So if you manufactured and shipped widgets from the US and you saw market potential in Sydney, you would have to set up overseas servers in the land down under before you got anything going. These kinds of restrictions made it harder for small, or even medium-sized business to reach their full potential in the global market due drastically increased overhead. Additionally, the TPP aims to remove trade tariffs on imports and exports, as well as ensure that other governments don’t discriminate against electronically transmitted services not sourced domestically. You as an entrepreneur have the potential to greatly expand your business for two simple reasons: International […]
Having a great website with tons of nifty products is fabulous—but only if shoppers can find you. Beating out the competition when it comes to search engine rankings is actually quite simple if you know what steps to take in order to make that happen. Here are ten search engine optimization tips for your Bigcommerce store to get you started. #1: Do Appropriate Keyword Research Knowing what keywords shoppers are actually looking for is an essential first step to getting your page ranking higher. Thankfully, Google provides webmasters around the globe an exciting and easy-to-use tool to make this process much less confusing—the AdWords Keyword Planner. Simply log on, add a few phrases or words that describe your ecommerce store, and hit submit. The planner will spit out a list of the top search results with the exact number of people who use them each month. Think of it as a mini-cheat sheet for all the rest of your Bigcommerce SEO efforts. You will also want to pay attention to longtail keywords, which are essentially keyword phrases versus individual keywords. Not only do these phrases offer a greater chance of ranking, they allow you to specifically target shoppers in a unique way. Learn more about longtail keywords here. #2: Know Who Your Competition Is One of the most overlooked facets to optimizing a website is failure to review what the competition is already ranking for. The easiest way to do this is to open up a web browser, go to […]
You’ve worked hard to make your website look great and provide customers with the information they need about your fantastic products and/or services. But, have you considered utilizing a local SEO partner to help you stand out amongst the competition when it comes to search engine rankings? Here are five reasons why you should hire a Tulsa SEO expert to assist with your website. #1: You Gain a Knowledgeable Friend in Your Local Area One of the best reasons to hire a Tulsa SEO expert is that you gain a neighborly partner to help you reach your business goals. At Redhead Labs, we understand the unique challenges that Oklahoma small and medium-sized businesses face—mostly because we are one. We also get what cities and suburbs in the area to target to ensure you are getting the right type of traffic to your website, day in and day out. For example, we know exactly what keyword and optimization work it takes to effectively market lawn care services to homeowners in Owasso or offer custom-designed children’s tutus to parents in Jenks. Does “Jim the SEO Guy” in Los Angeles get that? Most likely not. And, if you’re ever so inclined, you can swing by the office to see how things really rock. #2: You Save Time and Can Focus on Other Important Tasks Working with a Tulsa search engine optimization firm also enables you to spend less time thinking about the narrow view in which search engines see your page and more […]
Some of the best features of BigCommerce are available right from the get-go! This #1 rated shopping cart platform has some great features that you can advantage of the moment you sign up. SEO Friendly Shopping Cart Did you know that your BigCommerce website is specially formatted to already bring in great search engine results? You just need to do a little legwork! Creating custom URLs for your products, categories, and pages really boosts SEO results. Each category, page, and product has SEO optimized capabilities right there within the BigCommerce store – conveniently setup for you to fill in keywords and phrases to help boost traffic! BigCommerce also has some handy webinars, walkthrough videos, and more to help all their customers struggling with search engine woes. You can also contact Tulsa web developer Redhead Labs for SEO services today!
Semantic Search, SEO Services, and You What is Semantic Search?The Internet has been abuzz about Google’s changing search features for some months. But it finally happened – Google is now more dynamic and fluid than ever! With their new semantic search, Google plans to change keyword searches for its millions of users around the globe! Google’s new semantic search system creates a spin on keyword searches designed to deliver better results at a quicker pace. The ability to think about WHAT you’re searching for rather than just the words you type is an amazing feat that Google is trying to perfect for today’s modern Internet users. The chief idea is to find better results, more relevant results, and informative results for all your search queries. Semantic Search and Redhead So what does this mean for companies working with Redhead Web Development? What does this Tulsa-based SEO Consultant need to change now that Google is overhauling their search system structure? Nothing! Our SEO services are proudly written for both readability and content while maintaining optimized search results. Other SEO consultants are now backtracking and rewording their keyword-heavy text blocks. Meanwhile, Redhead can move forward researching future search engine changes to continue boosting your traffic.Contact this Oklahoma web developer for SEO services right away!
What is SEO? Want to know a great way to increase traffic to your BigCommerce website through online advertising? Utilize a great asset available right from the start – your Search Engine Optimization (SEO) options found in your BigCommerce settings! With this feature you can optimize your product links and pages to better conform to search engines. This in turn increases your search engine results as well as the traffic drawn to your website. SEO marketing is a very important E-commerce tool you can’t afford to ignore. BigCommerce’s built in SEO techniques are great to take advantage of to make your website a hit. But the real art of utilizing SEO services is letting experts like the ones at Redhead generate huge amounts of traffic to your website and product pages. Promote Your Site with an E-commerce Blog An updated blog is a great way keep in touch with your customers as well as promote new and exciting additions to your BigCommerce site. You can also make use of blog comment features to advertise your site as well as get direct feedback from your customers. Various blogs are available to the public, but Redhead recommends WordPress blogs for their ease of use. They’re also one of the best blogs on the Internet, especially inviting to anyone looking to connect with new customers. At Redhead and we can customize your Wordpress themes to match your current website, creating a seamless synchronization between your E-commerce site and blog for all your visitors. Contact Your Customers What about Facebook, Twitter and […]
Redhead Web Development is YOUR partner for Big Commerce Stores. If you have dreamed of starting a store online, or if you need a web store that is packed with the latest web 2.0 features, easy store management interface, and excellent SEO friendly tools, you need to use Big Commerce. Their hosted online store system has been rated #1 by TopTenReviews.com. Although there are hundreds of Big Commerce Designers, Redhead is one of only a handful of Big Commerce Design firms listed on the company website. If that is not proof enough that we can help you launch a great web business, I don’t know what is. Redhead offer: Big Commerce templates Logo design Store settings Big Commerce SEO Internet marketing Product entry Product photography We help you with everything! PURCHASE your Big Commerce store account through Redhead and receive $100 in free SEO services. Just Click Below to Start Your Store Through Redhead Web Development
Redhead Web Development works with local and national clients to get their websites listed on the first page of Google. Proven success found right here.
PFT Diagnostics is ranked in the Top 5 out of 558,000 search results on Google for the search term “pft filters”. This position was achieved by implementing a Redhead Web Development SEO campaign.